Sunny Analytics- Learn Online Marketing

" Its Important to know where your online most loyal visitor are coming from, hence you can plan your marketing campaign effectively" For My Blog its Bangalore, Followed By Chennai and so on. How it helps online marketing Efforts We need to keep a track on this traffic so when we plan our online campaign we are well aware of the fact as to which geography region we need to target with our Google adwords, yahoo SEM and others paid search campaign options where on the various search engines we will be running the sponsored links . How it helps offline marketing Efforts Since You Know now where your most loyal customers lives, so you can plan on your offline marketing efforts like participating on various events related to your Business unit and hence can generate genuine  leads from them.  Even now you know what online campaign had done well for you , so you can design t...

Here are some of the offpage optimization techniques that i had followed and seen great results in all the search engines 1. Submit articles answering to problems faced by your product and service end users. The best article site as far as i know is Enzine.com 2.Video syndications to popular video site : a. Metacafe: It will ask for authors approvals(gets 2nd to 3rd spot in search engines) b. YouTube: Our favorite(Guarantee result) c. Yahoo videos: will get SEPR either 1st page or second one d. Myspace videos: Another Google powered network(you will get video listed in 1st page of SERP) 3.Demoz listing:(Demoz will list your website either its very popular website, or it is following the latest web2.0 features and having a decent page rank say 4) 4.Local search engine listing: Submit links to various local search engines like if your targeting china with your product or service than you can never ignore Baidu.com, china's number one search engine 5.Social Book ma...

The following are the steps that i had followed and seen lead generated via Google adwords: Note: [It takes 7-10 days depending upon the keywords you are bidding for the keywords to start gaining position in Google adwords] : [The keywords will cost you more if you are targeting globally than if your are targeting a particular country, state or geographical location] : [Broad keywords will generate more impressions as compare to phrase or exact one] : [The leads coming from phrase or exact keywords holds more chance of becoming a prospect and than conversions] 1. Clearly understand your product and services that you are going to promote via Google adwords. 2.If you are promoting product or service and directing traffic from the sponsored ad to the the website try to use more of Exact keywords, than broad phrase keywords than go for broad one.(If you follow the above thump rule the chances of getting you keywords into low quality score will be low.) 3.If you have made ladl...