Sunny Analytics- Learn Online Marketing

A/B Test or Personalization Test which is right for my digital business success While we really plan of digital strategy absolutely to the business priorities & sales target which normally has three channels Paid, Owned & Earned. We need content for each one them to make it really personalized to channel & target audiences Well not each & everything can be personalized but yes with testing entering digital strategy a lot of things can be personalized & customized I will throw some scenario & will talk about it why it really made a difference 1. One CTA VS Two CTA (Which one works for my landing page Banner?                    2. Which colors really creates more visibility on my Important CTA?         3. Moving Navigation vs Static Navigation which one makes visitors reach by long sc...

Feasibility Report: Indian Home Automation Market 2014-15   1. Market overview  Currently $621 million worth Indian "Intelligent Building Management Systems" market expected   to reach $1,891 million by 2016 a CAGR of 24.93% from 2011 to 2016     2. Market watch Home automation involves centralized control of lighting, HVAC, appliances, and other systems, to provide improved convenience, comfort, energy efficiency and security” Indian home automation techniques are being used for creating intelligent building which include • Smarter Building’s • Smarter Home’s • Smarter office’s • Corporate boardroom, • Presentation suites • Lecture halls It is being used where large numbers of devices are fitted in the room where modern way communication mediums are being used like • video conferencing • video projectors • lighting control systems • public transportation management system Note : It is common for room automation systems to employ a touch scree...